Hi, I’m Rachel
I am a product designer and I love creating solutions out of complex problems. I am currently working as an end-to-end designer and product manager at Sococo.
My Journey
After graduating from UC Berkeley with a BA in cognitive science, I had no idea what I wanted to do with my career. Should I do cognitive science research? I loved organizing things — should I become some kind of professional organizer?
One day, I typed “cognitive science” into Indeed.com, and “UX” kept coming up. As soon as I started googling “UX”, I knew this would be my career because it was a perfect combination of my interests in understanding how people think, organizing information, and solving problems.
my skills
High-level concept exploration
Journey mapping
Sketching
Evaluating competing solutions
Presenting options and recommendations to stakeholders
Research
Interviews
Usability testing
Surveys
Data analysis
rapid iteration of...
High-level solutions
User flows
Page layouts
Interaction details
Content
user flows
Complex flows that account for many possible permutations of a problem
Details included to make expectations clear for engineering and QA
Information architecture
Site maps
Navigational structures
Content structure
Interaction design
Details that describe how interactions should behave
Prototypes
Listening
To feedback
To understand users
To understand business goals
To understand technical constraints
learning
From my mistakes
From my peers
From feedback
From users
From books
From online courses
Communication
With engineers and product managers
To help everyone understand the problem
To help everyone understand the rationale for design decisions
To make sure designs ship